Search & AI Overview Control
Challenge:
A large car rental company required consistent control over Google search results and AI overviews
across more than 50 high-value search terms due to mixed review sentiment.
DCM Strategy:
DCM implemented an enterprise-level visibility and AI narrative control strategy spanning branded
search, reviews, and AI-generated summaries.
Outcome:
DCM successfully stabilized search results and AI overviews across all targeted terms, ensuring
consistent brand messaging.